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The Importance of a Good Alexa Ranking

Although Alexa Ranking is the second most talked about ranking system in the world by large Search Optimization companies and webmasters, there are still millions of people out there who do not understand its importance.

There are millions of SEO and Marketing companies helping their clients to achieve top ranking. However, a large number of them are not using all the tools available through the lack of understanding of high important a good Alexa Ranking is. That means, they are not achieving the results their client’s needs, which could mean them going to another expert who does have a better understanding and can give them better results.

It is not just SEO or Marketing experts who do not understand Alexa traffic rank and how important it is, millions of webmasters are also confused. So, to help people have a greater understanding of how important an Alexa Rating is, we are going to look at it in more detail.

What Is Alexa Rank and How Is The Alexa Rank Calculated?

What is the Alexa Rank is a very important question and one that is asked all the time on SEO forums. Alexa looks at a website and collects information about it to determine how high or how low it will be ranked. It looks at many statistics, which includes related links, daily traffic and so on. The higher the Alexa Rank, the more trusted the site is and joins the business a better reputation.

A lot of Public Relations and Marketing companies advise their clients to improve their Alexa Ranking as part of their online branding campaign.

A Good Alexa Ranking Is Important

A good Alexa Ranking is important, and that is why all the major companies in the world have a special team to make sure they rank high in Google and have a high Alexa Rank.

As well as large companies, online magazines and newspaper sites spend a great deal of money to make sure they have a high Alexa Ranking. Online newspapers and magazines rely on advertising, and one of the first things an advertiser will do when looking to place an advert, is to look at the Alexa Rank of the site. They want to know their money is spent with the right sites, and if the Alexa Rank is low, then they will go to another site and place an advert.

So the simple question is, Is a Good Alexa Ranking important, and the simple answer is Yes!